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Thursday, April 28, 2011

How to spread the good word around.

New Post (172) : How to spread the good word around.

Try using the SPI’s.
A Social Persuader and Influencer (or SPI). is characterized by:
-Being hyper-connected. Frequently at the centre of large, established social communities. (Both, on and off the net)
-Being credible. Habitually garnering useful information is key for an SPI type. [Hence they are more likely to be considered “experts” by others.]
-Being talkers. Especially about products and services {and even “IDEAS”}. [They are likely to recommend something they like, and when they do, they are more likely to tell lots more people.]
The 2 step challenge for marketing professionals (then) is:
-How do you find these “influencers” ?
-How do you “influence” these “influencers” ?
The chain reaction to follow thereon is pretty much on “auto-pilot mode”.
Think of SPI’s as “subsidizing” your marketing spend. (Or ‘multiplying” it’s efficacy manifold.)

Foot note: Excuse me (but) I am not an SPI.

Charlie Brown

A tidal wave of “Chronic Fatigue Syndrome”.

New Post (171): A tidal wave of “Chronic Fatigue Syndrome”.

In medical terms………

1. Chronic Fatigue Syndrome (CFS) {also known as chronic fatigue and immune dysfunction syndrome (CFIDS), Myalgic Encephalomyelitis (ME) and by other names} is a complex and debilitating chronic illness that affects the brain and multiple body systems.

It affects the lives of those who live with it everyday.

In another context…………..

2. A variant of the chronic fatigue syndrome has assumed a collective affliction status………in country after country........in the Middle East and North Africa.

A simmering fatigue with failed governance that is now quite clearly on the boil.

3. No easy pill popping prescription will make it go away. Major sweeping change is inevitable. A new world order will emerge.

The victims have had enough and will not settle for any half measure appeasement.

Charlie Brown

Monday, April 25, 2011

Godmen must think like corporate executives ? !

New Post 170) : Godmen must think like corporate executives ? !

What a wildly stupid idea !
On the demise of the Godman Sathya Sai baba, the media has been flooded with the suggestion that he should have (must have) put a succession plan in place before his passing.
Much speculation is also being made about the value of the assets controlled by the trust run under his name.
He is seen and projected as (if he was) the head of a business empire.
That persons in prominent media outlets should liken Godmen to corporate executives and expect them to act in similar ways says much about the inability of these morons working in media to see beyond commerce in anything & everything.
Godmen touch peoples lives…in a deeply spiritual way. Only the disciples know how.
Godmen are Godmen exactly because they do not care about any succession plans to manage the wealth that is made available to them by their devotees.
The spiritual world is a real & glorious one (…unlike the illusory & material one). God men have no personal need for the material trappings of the latter.
Journalists […who have become accustomed to the corrupt practice of carrying stories fed to them after being wined and dined by executives of Corporates, using up their unholy stinking PR entertainment budgets set aside for the purpose…] should refrain from commenting on Godmen and their ways.
The disciples of Godmen have no interest in the pretentiously sage advise of corrupt and/or ignorant journalists.
Succession plans in the spiritual world---is a matter that is beyond the comprehension of journalists who cover stories on corporate succession.

Charlie Brown

Wednesday, April 20, 2011

Of Laws and the ever evasive order.

New Post (169) : Of Laws and the ever evasive order.

The presence of laws and enforcement signify a tell tale underlying lack of order.
A society that needs laws is an un-civilized one.
Granted – it is a society that is ostensibly in the process of being progressively civilized ,,,,,,,,,,,but, at this moment – uncivilized.
Civilization is the end point.
Self-regulation is the hall mark of an evolved society. (too utopian ?)
Law makers may have accorded themselves and their role a certain respectability in society.
In real fact the more the push for laws the greater will be the societal push back. (ask friend Newton)

Not laws but values is what society really-really needs.

Charlie Brown

Tuesday, April 12, 2011

Kiss and make up.

New post (168) : Kiss and make up.

A kiss can bring cavity causing bacteria to your teeth.

Before you kiss and make up the next time, you'd better brush up first.

Just like a common-cold or flu virus can infiltrate the body while locking lips, the same goes for cavity-causing bacteria.

That’s serious advise for Jack n Jill. [Mr.Gaddafi and Mr.Obama may make note too]

Charlie Brown

Sunday, April 10, 2011

Mr Obama Sir – “Take care of the American homeless veterans first”.

New Post (167) : Mr Obama Sir – “Take care of the American homeless veterans first”.

WAR - can destroy both body and mind (and life) of a soldier, something seldom spoken about.

Some people join the armed services in hopes of having financial stability once they are done with their duty. Unfortunately some of them end up on the streets. That is a problem, which is expected to get even worse as more and more service members return from YOUR war/S, to a dire economic situation with very few job prospects.

Every soldier says, my recruiter lied to me,” “It’s just something that we all know. The reality is, you’re less likely to find a job when you get out of the military, despite promises that you’re more marketable on the job market.”

The Chairman of the Joint Chiefs of Staff, Adm. Mike Mullen, recently expressed concern over the creation of a generation of homeless veterans, a practical and moral burden for the US for decades to come. Despite the warning, some conservative lawmakers like Michele Bachman have proposed cutting funding for veterans. That is something that is insulting to proud American veterans.

I say---Take care of the American homeless veterans first and only then set out to take care of the world. The banks you have bailed out with Billions of $’s of tax payer money could be asked to make houses available to homeless veterans.

That for a change …would be …change that we would love to believe in.

I am personally deeply disappointed in your Presidency.

Charlie Brown

Saturday, April 9, 2011

The pronunciation of haute couture ?

New Post (166) : The pronunciation of haute couture ?

The French word haute sounds like "oat" (the H is silent), and then koo-toor.

Say it……… (yea)……..(you got it)…….(that was quick)……..

The term is pronounced in many different ways, as it is a French term but often spoken in English context.

A certain French man by the name of Mr.Sarkozy (sir crazee) took it upon himself “un-provoked” and “un-invited”, to appoint himself as the tutor for haute couture to the Libyan people.
~~~Whether the Libyan’s like it or not is “entirely” their problem.
He is dressing the Libyan’s down first (in order) to (then) dress them up.
~~~Whether the Libyan’s like it or not is their problem “only”.

His idea of hi-fashion is almost certainly not suited to an Arab north-Africa.
His lesson in hi-fashion (“the aerial bomber-sortie of fashion”) is taking lives. Libyan lives.
He (sir crazee) cares ? ? ? No. No. No.

To my vintner friends in (southern) France I have this to say. When those “killed” in Libya are finally counted --- remember who started “this moronic, maniacal, madness of war mongering” against Libya. ...........Vote him out.

Tunisia and Egypt may have been practice matches. This one is the real game. The bigger games (yet to come) will be a ………. “Humbling Challenge”.

Everyone can see that. Except this one (sir crazee) man “who lives in a palace”.

Charlie Brown